CD Promotions

Thanks to multimedia technology, businesses no longer need to settle for just communicating with their customers--they can connect with them. TCG Solutions has found that enhanced CDs can be one of the most effective ways to move information, exchange ideas and establish an important link between you and your customers.

Your customers are ready for enhanced CDs.

• 85% of U.S. households have audio CD players.
• 89% of U.S. households with computers have CD-ROM disc drives.

Don't wait on broadband technology to make a customer connection.
The promise of broadcast-quality content on the Internet hasn't been fulfilled for most of your customers. Forrester Research reports that while 68% of U.S. households have Internet connections, only 25% have broadband connections. That leaves 75% of Internet households with dial-up service and no hope of experiencing multimedia interaction.

Enhanced CDs Get Results
The best reason to put E-CD technology to work for your business is that it gets results. Here's proof.

• 47% of those who receive promotional E-CDs open and play them.
• 55% of those who played an E-CD clicked on an embedded Web link, yielding a 26% overall response rate.
• Users were incentivized to use the CD-ROM/E-CDs by
  - multimedia content
  - promotional offers
  - music tracks

Source: Forrester Research, 2001 and 2002; Consumer Electronics Survey, 2002

CD Promotions At A Glance

• Multi-skilled Account Executives and Project Managers
• Multiple Manufacturing Options, large and small volume orders
• Fulfillment
• CD-ROM/DVD Replication
• CD-R/DVD-R Burning
• Distribution
• Mailing Services
• Warehousing
• Digital Offset Printing
• Warehousing and Direct Distribution/Fulfillment
• Returns Processing and Derivative Business